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Arcaplanet Case Study

Posted on March 16, 2022

A COS below 5,5% & a CR above 2,5%

The merchant & the objectives

Arcaplanet is an online shop of dog and cat food, accessories, pesticides. It is the largest pet store chain in Italy.

The company started his collaboration with Kelkoo Group in 2015. Their objective was to increase the online store visibility, redirecting new targeted traffic to their site and generating incremental online sales.

They joined our Performance solution, to gain visibility on Kelkoo Group’s Shopping network and drive qualified traffic to their online store. It’s now been 7 years they trust our solution and we wanted to share the recent performances we keep on reaching for them.

The performances reached in the past 12 months

+500K leads were sent between March 2021 and February 2022, with the below performances

  1. 5.39 %

    Average COS%

  2. 2.62 %

    Average CR%

  3. +12 K

    Sales generated

Our campaign optimisation results

We provide campaign optimisation algorithms for our customers, who make better choices in the long term

  1. +19.4%

    leads sent

    in 2021 vs 2020

  2. +42.1%

    Sales generated

    in 2021 vs 2020

  3. +39.7%

    Revenue increase

    in 2021 vs 2020

First & Last Name, Company, Job title

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First & Last Name, Company, Job title

Contact us and be our next success story

Kelkoo Group can help you capture new customers and generate incremental sales on your online store as well. Check out how our Performance solution can help you reach your growth objectives. For more information or discuss the other Kelkoo Group solutions that could be adapted to you, contact us now, our team of lead acquisition specialists will find the perfect match for your webstore.

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